This nationwide study, commissioned by SICPA and conducted online by The Harris Poll of over 2,000 U.S. adults, shows broad support for providing secure, tamper-proof labeling of cannabis products to verify their legitimacy and safety in the marketplace.
A nationwide study, commissioned by SICPA and conducted online by The Harris Poll of over 2,000 U.S. adults, shows consumers would like more information regarding product source, testing, and safety considerations, ideally with verifiable certificates. This is the second in the series of polls.
A new nationwide study commissioned by SICPA and conducted online by The Harris Poll of over 2,000 U.S. adults explores the consumer confusion that exists around cannabis product safety and quality standards. Consumers incorrectly assume the basic protections are there for cannabis as they exist for food, pharma, personal care, and other products.
SICPA is a trusted provider of product security and track and trace solutions for regulated products like pharmaceuticals, tobacco, alcohol, and soft drinks to government and industry worldwide. Its solution offering provides states and countries with a secure, comprehensive mechanism for capturing and analyzing data, and information on the activities of licensed cannabis operators to ensure compliance with local laws and regulatory provisions.
The Harris Poll is an American market research and analytics company that has been tracking the sentiment, behaviors, and motivations of American adults since 1963. In addition to the traditional consulting offered, Harris has developed software data platforms that allow brands to track health and campaign success.
